GNCC Event Program
Die-hard Off-road Enthusiasts
5,952
Average Spectators Per Event
20,000
Program Readership
GNCC Souvenir Program
The Specialized Grand National Cross Country Series (GNCC Racing) is the premier off-road racing series in America. It draws:
- The largest crowds of spectators and racers
- The largest cash awards and contingency programs
- The most comprehensive media coverage in off-road racing
All 12 GNCC rounds are broadcast live on RacerTV.com with a total of 32 shows throughout the racing season (including 13 Bikes and 13 ATVs), in addition to the comprehensive coverage on NBC Sports Network. All events are produced by Racer Productions, Inc., a West Virginia-based motorcycle and ATV race production company.
As an advertiser, you have the chance to present your brand to the most die-hard group of off-road enthusiasts you could ask for.
GNCC Racing By The Numbers
Stats as of 2023
| Years of GNCC Racing | 49 |
| Average Spectators per Event | 5,952 |
| Total Spectators | 71,423 |
| Total Events | 12 |
| Motorcycle Classes | 70 |
| ATV Classes | 53 |
| Micro Classes | 11 |
| eMTB Classes | 11 |
| Unique Rider Entries for the Series | 6,547 |
| Unique Rider Entries per Event | 1,656 |
| Program Readership | 20,000 |
Program Advertiser Perks
As an event program advertiser, you get tickets for each round of GNCC: 8 tickets per spread, 4 tickets per full page.
Deadlines
| Space | 1/15/24 |
| Materials Due | 1/22/24 |
| On-Sale | 2/17/24 |
Contact us to learn more
Contact us to discuss how advertising with Racer X can become an integral part of your marketing strategy. Need creative design services? Be sure to ask your sales rep about how Racer X can design your ads for you.