
Circulation
- Total monthly: 48,653
- Digital: 13,663
- Subscriptions: 18,490
- Single copies: 16,500
- Readers per copy: 4
- Total Readership: 194,612
Age
- 18-34: 35.1%
- 35-44: 21.8%
- 44+: 43.1%
Income
- 40-75K: 47.1%
- 75-99K: 19%
- 100-149K: 22.3%
- 150K: 11.6%
Education/Employment
- College educated 26%
- Employed: 89.2%
Marital Status
- Married: 62%
- Single: 38%
Other
- Motorcycle ownership 95%
- Riding frequency at least once a month 95%
- Regularly Train/exercise 93%
- Truck ownership 85%

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