Download PDF

2019 Racer X Readers' Choice Survey

Demographic Profile

Gender: 
Male 93.4%
Female 6.6%
Age: 
Under 18  0.8%
18-24 2.8%
25-34 22%
35-44 22.4%
45-54 27.8%
55+ 24.2%
Marital status: 
Married or domestic Partnership  74.5%
Single, never married  14.4%
Divorced 9.7%
Separated 0.9%
Widowed 0.4%
Education: 
Less than a high school diploma  1.7%
High school degree or equivalent (e.g. GED) 22.3%
Some college, no degree 29.9%
Associate degree (e.g. AA, AS) 14.7%
Bachelor’s degree (e.g. BA, BS) 23.9%
Master’s degree (e.g. MA, MS, MEd) 5.4%
Professional degree (e.g. MD, DDS, DVM) 1.7%
Doctorate (e.g. PhD, EdD) 0.5%
Employment: 
Full-time 75.8%
Self-Employed 10.9%
Retired  7.7%
Part-time 3.1%
Unemployed 2.6%
State:   
California  14.2%
Pennsylvania 5.5%
Texas 4.8%
Ohio 4.7%
Washington 4.4%
Michigan 4.3%
Florida 3.8%
New York 3.8%
Indiana 3.4%
Illinois 3.2%
Colorado 3.1%
North Carolina 2.9%
Utah 2.9%
Minnesota 2.6%
Oregon 2.5%
Georgia 2.4%
Wisconsin 2.3%
Arizona 2.1%
Tennessee 2.1%
Idaho 2.0%
New Jersey 1.8%
Missouri 1.6%
West Virginia 1.5%
Iowa 1.4%
Virginia 1.4%
Connecticut 1.4%
Maryland 1.4%
Massachusetts 1.4%
Oklahoma 1.3%
Nevada 1.2%
Kentucky  0.9%
South Carolina 0.9%
Alabama 0.8%
Montana 0.7%
New Hampshire 0.7%
Louisiana 0.6%
New Mexico  0.6%
Wyoming 0.5%
Kansas 0.4%
North Dakota  0.4%
Arkansas 0.4%
Maine 0.4%
Mississippi 0.3%
Delaware 0.2%
Nebraska 0.2%
Rhode Island 0.2%
South Daktoka 0.2%
Vermont 0.2%
Alaska  0.1%
Hawaii 0.1%
Washington, D.C.  0.0%
Country: 
United States of America 92.8%
Canada 3.6%
Australia/New Zealand 1.7%
United Kingdom of Great Britain and Northern Ireland 0.5%
Other 1.4%
Annual household income: 
Under $15K 2.8%
$15-24K 2.7%
$25-39K 6.4%
$40-74K 20.1%
$75-99K 20.2%
$100-149K 27%
$150K+ 21%
How many children live in your household? 
1 23.2%
2 25%
3 9.3%
4 2.3%
More than 5 0.9%
None 39.3%

Powersport Vehicle Ownership

Do you own a motorcycle? 
Yes 89.7%
No 10.3%
Have you ridden an electric motorcycle?   
Yes     18.4%
No  81.6%
Do you think Electric Motorcycles are good for the sport  
Yes          65.6%
No  8.1%
Undecided  26.3%
What brands of motorcycles do you own or are in your household?
Honda 52.6%
Yamaha 51%
Kawasaki 30.3%
KTM 30%
Suzuki 21%
Harley-Davidson 11.5%
Husqvarna 10.4%
BMW 2.3%
Triumph 2.2%
Stacyc 2.2%
Ducati 1.7%
GasGas 1.6%
Beta 1.5%
Cobra  1.4%
Can-Am 1.3%
SSR 1.2%
Oset 1%
Other 10.2%
None 8%
What types of powersports vehicles do you own or are in your household?
4-Stroke MX 63.9%
2-Stroke MX 52%
Pit Bike/Trail Bike 32.3%
ATV 22.9%
Vintage MX Bike 15.6%
Dual Sport/Adventure 14.8%
Pee-Wee 14.8%
Enduro 14.5%
Cruiser 12.6%
Side-by-side (UTV) 12.1%
Sport Bike 11.7%
Snowmobile 8.4%
Personal Watercraft  6.3%
Scooter 5.4%
Trials Bike 3.8%
Electric 3.7%
Tourer 3.6%
Go-kart 3.6%
Snowbike 1%
Other 4.1%
I don't own a powersports vehicle 6.5%
What types of powersports vehicles do you plan to purchase in the next 12 months?
4-Stroke MX 36.9%
2-Stroke MX 27.8%
 Pit Bike/Trail Bike 10.7%
 Dual Sport/Adventure 9.7%
 Pee-Wee 9.4%
 Side-by-Side (UTV) 8.9%
Enduro 8.1%
 Electric 6.8%
 Vintage MX Bike 6.7%
 ATV 5.4%
 Sport Bike 3.1%
 Snowmobile 2.9%
 Personal Watercraft 2.1%
 Trials Bike 2%
 Cruiser 1.7%
Snowbike 1.5%
 Scooter 1.2%
 Go-Kart 1.2%
 Tourer 0.9%
Other 2.6%
I don't plan to purchase a powersports vehicle 28.2%

Riding Habits

How often do you ride off-road? 
Never 2.1%
Sometimes 30.6%
Often 38.7%
Regularly 16.2%
Once a day 2.4%
How often do you ride on-road? 
Never 45.9%
Sometimes 25.9%
Often 17.9%
Regularly 6.9%
Once per day  3.3%
Do you compete in organized racing? 
Yes 53.9%
No 46.1%
What types of organized racing do you compete in?
Motocross 79.2%
Hare Scrambles 34.3%
Enduro 19%
Arenacross 12.2%
Vintage/Historic 11.5%
GNCC 9.7%
Supercross 7.5%
Desert 7.3%
Bike Cross Country 4.1%
Observed Trials 3.5%
Flat Track 3%
EnduroCross 1.9%
ATV Off-road 1.8%
ATV-UTV MX 1.1%
Other 6.2%
Do you participate in off-road recreational riding? 
Yes 83.9%
No 16.2%
What types of off-road recreational riding do you participate in?
Motocross 61.4%
Trail 61%
MX Practice Laps 56.6%
Casual 31.7%
Desert 21.7%
Dual Sport/Adventure 16.7%
ATV 12.7%
UTV 7.4%
Other 4.2%
How many members of your household ride and/or race? 
1 38.3%
2 30.6%
3 13.6%
4 5.9%
5+ 2.4%
None 9.2%

Apparel

Do you purchase motorcycle gear and hard parts?                   
Yes 88.9%
No 11.1%
Most influential chanels for purchasing gear and hard parts, (1) most influential, (13) least influential                                     
Online Product Reviews/Features    1
Magazine Product Reviews/Features  2
Magazine Ads 3
Online Ads 4
Friends/Family 5
Social Media 6
Pro Racers at the Track or on TV 7
Catalogs 8
Dealership Displays 9
Search Engines 10
Podcasts 11
Television Ads 12
Radio Ads  13

 

What riding gear do you plan to purchase in the next 12 months?
Gloves 67.3%
Pants 64.8%
Jersey 62.7%
Goggles 58.5%
Helmet 55.1%
Boots 44.3%
Socks 36.1%
Chest Protector 20.3%
Knee Brace 20.3%
Compression Undergarments 16.7%
Neck Protector 11.7%
Body Armor 8.9%
Hydration Pack 8.2%
Enduro Jacket 5.4%
Kidney Belt 4.2%
Wrist Brace 3.9%
Elbow Guards 3.2%
Cooling Vest  2.2%
Other 1.3%
Undecided 14.8%
What brands of helmets do you own?
Bell 36.1%
Fox 28.1%
Shoei 22.6%
Fly 21.5%
Troy Lee Designs 16.2%
HJC 15.4%
Arai 11%
6D 7.9%
THOR 5.8%
O'Neal 5.8%
MSR 3.6%
Answer 3.3%
Leatt 3%
Scorpion 2.6%
LS2 2.6%
EVS 2%
Airoh 2%
AGV 1.8%
Suomy 1.7%
AFX 1.4%
Alpinestars 1.4%
GMax 1.4%
M2R 1.3%
KBC 1%
Shift 1%
Just1 1%
JT Racing 1%
AXO 1%
Other 6.9%
I don't own a helmet 3.2%
What brands of boots do you own?
Alpinestars 56.8%
Fox 24.9%
Gaerne 23.6%
Sidi 10.8%
Fly 7.3%
THOR 5.7%
O'Neal 5.6%
AXO 2.3%
Forma 1.9%
MSR 1.7%
TCX 1.4%
Answer 1.4%
Acerbis 0.5%
Other 2.9%
I don't own boots 7.5%
What brands of riding pants do you own?
Fox 43.1%
Fly 30.8%
THOR 23.5%
Troy Lee Designs 20.5%
Shift 15.7%
MSR 12.5%
Answer 12.3%
O'Neal 11.3%
Moose 6.3%
Klim 4.3%
Fasthouse 4.1%
Alpinestars 4.0%
Seven 3.4%
AXO 3.4%
JT Racing 3.2%
FXR 2.2%
Leatt 1.3%
Other 8.7%
I don't own riding pants 7.7%
What brands of gloves do you own?
Fox 48%
Fly 29.9%
THOR 18.4%
Troy Lee Designs 17.9%
100% 16.6%
Shift 12.1%
Answer 11.9%
MSR 10.5%
O'Neal 9.4%
Alpinestars 6.8%
Mechanix Wear 6.8%
Moose 4.6%
Klim 3.4%
Deft 2.1%
AXO 2.1%
Leatt 1.6%
FXR 1.6%
Novik 1.5%
EVS 1.5%
Oakley 1.4%
Other 6.8%
I don't own gloves 4.3%
What brands of goggles do you own?
100% 45.6%
Scott 40.6%
Oakley 32.6%
Spy 14.1%
Fox 11.8%
Smith 10%
EKS 7.9%
Fly 6.3%
Dragon 4.3%
THOR 2.5%
VonZipper 1.7%
Pro Grip 1.7%
Utopia 1%
Other 5.5%
I don't own goggles 5.7%
What brands of chest protector/body armor do you own?
Fox 32.9%
THOR 16.7%
Leatt 16.1%
EVS 12.8%
Alpinestars 9.8%
Fly 7%
Tory Lee Designs 5.9%
HRP 3.1%
Atlas 2.9%
O'Neal 2.8%
MSR 2.6%
Answer 2.5%
Acerbis 2.1%
AXO 1.6%
Moose 1.5%
Shift 1.2%
Other 4.7%
I don't own a chest protector 23.9%
What brand of neck brace do you own?
Leatt 57.6%
Atlast 20.4%
EVS 14.3%
Alpinestars 10.7%
Other 1.9%
I don't own a neck brace 57.6%
What brand of knee braces do you own?
EVS 30.7%
Asterisk 17.2%
Cti/Ossur 11.6%
POD 10.3%
Mobius 9.2%
Alpinestars 8.5%
Leatt 7.2%
Troy Lee Designs 1.9%
Other 9.2%
I don't own knee braces 46.9%
Which of the following sunglass brands do you wear?
Oakley 47.6%
Generic/budget-friendly 18.3%
Ray Ban 14.9%
Spy 13.6%
100% 8.7%
Smith 5.5%
Maui Jim 4.3%
Fox 4.1%
Scott 3.5%
Dragon 2.7%
Arnette 1.8%
VonZipper 1.8%
X-Brand 1.4
Other 13.1%
I don't own sunglasses 7.8%
What brand of helmet/sports/POV camera do you own?
GoPro 88.9%
Contour 2%
Garmin 1.6%
Sony 1.4%
Other 7.9%
I don't own a helmet/sports/POV camera 41.5%
Do you plan to purchase a helmet/sports/POV camera in the next 12 months?
Yes 14.2%
No 61.5%
I don’t know 24.3%

Hard Parts

What method do you use most often to purchase your Stock/OEM parts? 
Mail Order/Online 55.4%
Local Powersports Shop 41.2%
Other 1.2%
I don't purchase Stock/OEM parts 5.7%
What method do you use most often to purchase your aftermarket accessories? 
Mail Order/Online 70.9%
Local Powersports Shop 22.2%
Other 4.8%
I don't purchase aftermarket accessories 1%
Which online stores have you purchased from in 2019?
Roky Mountain ATV/MC 68.5%
Motosport 51.5%
Amazon 43.1%
eBay 34.6%
BTO 22.7%
Chaparral 12%
Cycle Gear 8.4%
Bike Bandit  8.3%
Dennis Kirk 8.3%
Revzilla 8%
Bob's Cycles 5.7%
J&P Cycles 2.8%
Iron Pony 2.6%
Motocross Giant 2.4%
MXStore 2.2%
Pit Posse 2.2%
Ride365.com 1.3%
Blackfoot 0.8%
Powersports Place 0.7%
24MX 0.6%
Other 5.7%
I did not purchase online 9.7%
How often do you visit a retail powersports shop in person?
Weekly 11.85%
Twice a month 14.96%
Once a month 19.80%
Less than once a month 46.81%
Never 6.57%
What aftermarket accessories do you plan to purchase in the next 12 months?
Tires 76.1%
Lubricants 63.3%
Air Filter 56.8%
Chain 50.4%
Grips 48.6%
Oil Filter 46.8%
Sprockets 43.9%
Cleaning Products 38.1%
Graphics/Numbers 36.9%
Brake Pads 36.2%
Plastics 29.5%
Suspension Mods/Components 23.6%
Handlebars 22%
Exhaust Pipe 18.3%
Seat Cover 18.2%
Hand Tools 17%
Handlebar Controls 16.3%
Chain Guide/Rollers 2.46%
Footpegs 14.1%
Silincer/Muffler 13.3%
Cables 11.8%
Clutch Performance Mods 11.4%
Bike Stand 11.2%
Handguards 11%
Engine Performance Mods 11%
Wheels/Spokes/Hubs 10.8%
Gear Bag 10.4%
Shift Lever 9.6%
Skidplate 9.2%
Brake Rotor 7.5%
Power Washer 6.2%
Bike Mat 5.8%
Brake Pedal 5%
Triple Clamps 3.8%
Toolbox 3.7%
Other 1.4%
I do not plan to purchase any aftermarket accessories 13.6%
What brand of graphics are on your current bike(s)?
Stock/OEM Graphics 42.6%
DeCal Works 20.7%
Factory Effex 13%
N-Style 6.4%
Throttle Jockey 3.7%
Factory Backing 2.9%
D'Cor 2.5%
180 Decals 1.4%
Fusion Graphix 1.3%
Flu Designs 1.3%
MotoPro Graphics 1.2%
Throttle Syndicate 0.9%
Motocal 0.8%
SK Designs 0.8%
Amrored Graphix 0.6%
Other 24.2%
What brand of hubs do you use?
Stock/OEM 87.8%
Tusk 7.7%
Talon 7.1%
RK Excel 3.7%
Dubya USA 3.3%
Warp 9  2.8%
Pro Wheel 2.2%
DNA 1.5%
Kite 0.7%
Other 2.4%
None 0.3%
What brand of plastics do you use?
Stock/OEM 72.3%
Acerbs 42.1%
Cycra 14.9%
Polisport 14.3%
UFO 11%
MX plastic/DeCal Works 3.7%
KTM PowerParts 3%
DC Plastics 2%
Preston Petty 0.9%
RTech 0.8%
Other 0.6%
What brand of levers/controls do you use?
Stock/OEM 68.1%
ASV 23.1%
Arc 11.9%
Pro Taper 10.9%
Works Connection 10.3%
Renthal 6.8%
Magura 4.1%
MSR 3.1%
Zeta 1.2%
Other 5.8%
What brand of rims do you use? 
Stock/OEM 77.7%
Excel 30.7%
D.I.D 13%
Tusk 7.9%
Warp 9 3.6%
Pro Wheel 2.8%
Dubya USA 2.2%
Other 2.1%
What brand of exhaust pipe do you use?
FMF 55.2%
Stock/OEM 46.8%
Pro Circuit 25.2%
Yoshimura  11.2%
Bill's Pipes 3.4%
Akrapovic 2.7%
DG 1.8%
Dubach-Dr.D 1.7%
Big Gun 1.2%
Other 4.5%
None 0.2%

Tires and Wheels

What brands of tires do you ride with regularly?
Dunlop 72.1%
Michelin 23.3%
Bridgestone 14.8%
Maxxis 11.9%
Pirelli 11.7%
Kenda 7.2%
Shinko 5.7%
Metzeler 3.7%
Hoosier 2.3%
Golden Tyres 2%
IRC 2%
Artrax 1.9%
MotoZ 1.2%
Sedona 1%
Continental 0.8%
Other 2.5%
What brake pad brand do you use?
Stock/OEM 66.5%
EBC 38.8%
Braking 9.4%
Galfer 8.4%
Tusk 5.9%
Brembo 5.5%
DP 3.2%
Renthal 2.8%
Moose 1.1%
Moto-Master 1%
Other 1.8%
What brake rotor brand do you use?
Stock/OEM 82.5%
Galfer 12.5%
Braking 10.2%
EBC 9.7%
Tusk 6.1%
Brembo 4.7%
MotoMaster 1.6%
Moto Stuff 0.5%
Other 1.6%
What brand of handlebars do you use?
Renthal 56.7%
Pro Taper 44%
Stock/OEM 28.5%
Mika 7.1%
Tag 2.9%
Fasst 2.8%
ODI 2.7%
Neken 1.8%
Phoenix Handlebars 0.2%
Other 2.8%
What brand of triple clamps do you use?
Stock/OEM  88.5%
Pro Taper 8.1%
Applied 4.5%
Ride Engineering  3.2%
Xtrig 2.6%
Pro Circuit 2.6%
RG3 1.9%
Neken 1.5%
Works Connection 1.2%
TAG 0.5%
Other 1.4%
What brand of chain do you use? 
DID 50.5%
Renthal 31.5%
Stock/OEM 27.7%
RK 14.5%
Primary Drive 7.2%
Pro Taper 6.8%
EK 6.8%
Sunstar 5%
Regina 4.6%
Tsubaki 2%
JT 0.7%
Other 3.7%
None 0.0%
What brand of chain guide do you use?
Stock/OEM 76.3%
TM Designworks 24.2%
Acerbis 12.8%
Polisport 2.5%
Primary Drive 2.2%
GYTR 1.8%
Moose 1.5%
UFO 1.3%
Lightspeed 0.7%
Other 1.5%
None 0.0%
What brand of sprocket do you use?             
Renthal 51.4%
Stock/OEM 37.6%
Sunstar 17.6%
Pro Taper 10.6%
Primary Drive  7.8%
Supersprox 6.8%
Vortex 5.6%
Mika Metals 5.2%
JT 4.3%
Tag 1.9%
Talon 1.9%
Moose 1.3%
Sprocket Specialists 1.3%
GYTR 0.9%
AFAM 0.6%
MSR 0.6%
Other 4.9%
None 0.1%
What brand of grips do you use?
Renthal 38.4%
ODI/Emig Grips 32.4%
Pro Taper 28.6%
Stock/OEM 19.2%
Scott 12.9%
Pro-Grip 7.2%
Oury 3.4%
Tag 1.5%
Troy Lee Designs 1.3%
Torc1 0.9%
Preston Petty 0.2%
Other 3.8%
What brands of air filters do you use regularly?
Twin-Air 67.9%
Stock/OEM 29.9%
No Toil 20.2%
Uni Filter 17.6%
K&N 9.4%
Maxima/ProFilter 6.3%
DT-1 3.8%
HiFlo 1.8%
Moose 1.5%
PC Racing 0.3%
Other 2.4%
None 0.0%
What brands of oil filters do you use regularly?
Stock/OEM 66.9%
K&N 20.1%
HiFlo 15.4%
Maxima 7%
Fram 4.2%
Parts Unlimted 1.7%
EMGO 1.5%
Moose 1.4%
PC Racing 0.9%
Bikemaster 0.8%
Other 8.6%
None 1%

Lubricants

What brands of lubricants do you use regularly in your 4-stroke engine or 2-stroke crankcase?
Maxima 38.3%
Bel-Ray 21.7%
Yamalube 19.3%
Motorex 17.1%
Honda-/HP-2 15.8%
Amsoil 14.4%
Lucas Oil 11.9%
Motul 11.5%
Mobil 1  5.1%
Castrol 5%
Spectro 4.5%
Kawasaki 2.8%
Silkolene 2.8%
Valvoline 2.3%
Klotz 2%
PJ1 1.6%
Redline 1.4%
Suzuki/Ecstar  1.2%
Pennzoil 1.1%
Other 7.2%
None 0.1%
What brands of premix oil do you use regularly in your 2-stroke engine?
Maxima 23.9%
Yamalube 13.4%
Amsoil 12%
Bel-Ray 8.1%
Motorex 8%
Motul 5.5%
Klotz 5.1%
Spectro 5%
Honda-/HP-2 4.2%
Lucas Oil 4%
Castrol 2.4%
Redline 1.4%
Silkolene 1.2%
Kawasaki 0.5%
Other 2.9%
None 24.3%
Which brand of engine coolant do you use?
Engine Ice 45.7%
Maxima 16.6%
Pro Honda 11%
Bel-ray 6.4%
Evans 5.5%
Motul 3.9%
Twin-ar IceFlow 3%
Red Line 2.6%
Liquid Performance 2.2%
Spectro 1.1%
I have an air cooled bike 5.6%
Other 11.9%
None 0.5%
What brands of chain lubricant do you use regularly?
Maxima 47.1%
Bel-Ray 24%
WD-40 15.2%
PJ1 10.3%
Motorex 8.6%
Motul 6.6%
Lucas Oil 5.1%
Yamalube 4.8%
Honda-/HP-2 4.5%
Silkolene 4.1%
Amsoil 3.7%
Spectro 2.1%
Klotz 1.2%
Renthal 0.9%
Kawasaki 0.8%
Kal-Gard 0.7%
Moose 0.5%
Suzuki/Ecstar 0.4%
Repsol 0.3%
TiLube 0.2%
Torco 0.2%
Other 5.1%
None 0.2%

Cleaning Products 

In the last 30 Days, how often have you washed your side-by-side (UTV)?                             
1-2 times 56.8%
3-4 times 12.8%
5-6 times 3.1%
6+ times 2.0%
Never 25.3%
What cleaning product brands do you normally use on your side-by-side?                           
Generic/budget-friendly 35.9%
Maxima 17.2%
Slick Products 16.7%
Pro Honda 7.3%
Chemical guys 6.8%
Motul 5.2%
VP Racing 4.7%
Polaris 4.2%
Liquid Performance 2.6%
Alco 1.6%
Dirt Bandit 1%
Spectro 1%
Arctic Cat  1%
Other 34.4%
in the last 30 days, how oten have you washed your bike?                     
1-2 times 40.1%
3-4 times 22.1%
5-6 times 9.2%
6+ times 11.9%
never  8.7%
I don't own a bike 8.1%
What cleaning product brands do younormally use on your bike?                        
 Generic/budget-friendly  35.4%
 Maxima 22.9% 
 Slick Products 11.8% 
 Meguiars 11.8% 
Turtle Wax  6.5% 
Motul  4.8% 
VP Racing  3.6% 
Chemical Guys  3.2% 
Spectro  3.2% 
Liquid Performance  2.1% 
 KTM PowerParts  2.0% 
 Suzuki ECSTAR 1.3% 
 Dirt Bandit  1.2% 
 FXR 0.5% 
 Other  33.2% 
In the last 30 days, how often have you washed your truck/SUV?                      
1-2 times 44.4%
3-4 times 35.1%
5-6 times 6.8%
6+ times  9.8%
Never 4%
What cleaning product brands do you normally use on your truck/SUV?                        
Meguiars 52.1%
Armor All 35.3%
Turtle Wax 28.8%
Mothers 22.3%
Slick Products  7.8%
Chemical Guys 7.8%
Other 19.1%

Lifestyle

How do you haul your bike to the track? 
Truck 67%
Trailer Behind Truck/Car 39.7%
Toy Hauler/Camper 8.7%
Box/Sprinter Van 7.7%
Hitch Rack  7.3%
Motor Home/Fun mover 4.1%
SUV 2.1%
Other 1.7%
I don’t haul a bike 2.5%
Do you plan on purchasing something to haul a powersport product?                        
Yes 18.6%
No 81.4%
What vehicle(s) do you plan on purchasing in the next 12 months?                        
Truck 29.8%
Trailer Behind Truck/Car 12.5%
Toy Hauler/Camper 10.2%
SUV 6.5%
Box/Sprinter Van 6.3%
Hitch Rack 5.2%
Motor Hime/Fun Mover 3.6%
Other 37.2%
Do you own a truck/SUV?                     
Yes 89.2%
No 10.8%
What brand(s) of truck/SUV do you own?                
Ford 31.6%
Chevrolet 24.9%
Toyota 16.3%
Dodge 15.8%
GMC 12.1%
Jeep 5.1%
Nissan 3.8%
Honda 3.6%
Other 4.8%
What truck/SUV accessories do you plean to purchase in the next 12 months?                            
Tires 37.9%
Cleaning/Washing Products 27.1%
Wheels 16.8%
Lights 10.7%
Lift Kit 10.1%
Floor mats/liners 9.9%
Seat cover 8.4%
Bed liner/mat 7.2%
Exhaust 7.2%
Tonneau cover 6.5%
Bike Rack  3.6%
Other 6.2%
None 35.3%
How often do you do each of the following? Never Once a year Once every few months Once a month Once a week Once a Day
Mountain Biking 35.5% 11.4% 22.4% 11.8% 15.6% 3.4%
Camping 22.2% 25.1% 34.1% 15.3% 3.1% 0.2%
Street Motorcycling 49.8% 8.8% 12.3% 9.1% 15.2% 4.9%
Fitness/Working out 10.6% 2.2% 8.5% 8.8% 33.3% 36.7%
Hunting 67% 13.1% 10.4% 3.6% 5.2% 0.7%
Road Bicycling  62.6%  4.6% 10.2% 7.5% 11.3% 3.7%
ATV Riding  59.6% 10.2%   14.6% 7.9% 6.7% 1%
Snowboarding/Skiing  58.1% 21.5% 10.8% 5.3% 4% 0.3%
Video Gaming  54.2% 6% 13.1% 7.7% 13% 6.1%
BMX 78.8% 6.1% 7% 2.8% 4.2% 1.1%
Snowmobiling 77.1% 12% 5.3% 2.2% 3.2% 0.3%
Boating/Water sports 41.7% 21.2% 21.6% 8.9% 6.1% 0.5%
Do you consume energy drinks?         
Yes 31%
No 50.7%
Sometimes 18.3%
Which energry drink do you prefer?   
Monser 37.9%
Red Bull 37.3%
Rockstar 11.3%
5-Hour Energy 2.9%
NOS 1.7%
51FIFTY energy 0.1%
Other  8.8%
Do you use CBD?                                     
Yes  19%
No  72.7%
Sometimes 8.3%
Are considering using CBD?  
Yes 31%
No 69%
Do you take/are interested in supplements?                 
Yes 36.3%
No 52.8%
Sometimes 11%

Media habits

Do you read Racer X Magazine?
Yes 84.8%
No 15.3%
On average, how many other people read your copy of Racer X Illustrated?                          
0 29.6%
1 35.3%
2 22%
3 8.1%
4 2.5%
5 0.7%
6+ 1.6%
What other motorcycle publications have you pirchased besides Racer X?                            
Motocross Action 53% 
Dirt Bike  40.3% 
American Motorcyclist 20.7% 
Cycle News 19.6% 
Cycle World  11.3% 
Dirt Wheels  6.8% 
MotoPlayground  5.4% 
Motorcyclist 5.1% 
VMX (Vintage Motocorss)  4.7% 
Meta  4.6% 
Trail Rider  3.3% 
Upshift  2.2% 
MXP  1.8% 
Other  5.8% 
None 22.9%
On a scale from 1-22, rank the following websites you visit the most (1) to the least (22)                                 
RacerXOnline.com 1
VitalMX.com 2
SupercrossLive.com 3
PulpMX.com 4
SwapMotoLive.com 5
AMASupercorss.com 6
MotocrossActionMag.com 7
ThumperTalk.com 8
RacerTV.com 9
CycleNews.com 10
DirtRider.com 11
MXGP.com 12
GNCCRacing.com 13
MXSports.com 14
MotoXAddicts.com 15
RacerXVT.com 16
MXSportProRacing.com 17
MXVice.com 18
Transmoto.com.au 19
MotoOnline.com.au 20
MXLarge.com 21
MotoNews.com 22
What types of motorcycle racing do you watch on TV?                      
AMA Motocross 95.2%
AMA Supercross 95.1%
Monster Energy Cup 88.8%
Red Bull Straigh Rhythym 80.4%
Motocross of Nations 69.9%
FIM World Motocross  49.2%
X Games 46.4%
Loretta lynn MX 37.3%
GNCC 29.1%
EnduroCross 28.4%
MotoGP 25.5%
Flat Track 20.4%
AMA Superbike/MotoAmerica 13.2%
ATV 10.5%
World Superbike 9.7%
Supermoto 8.4%
Dew Tour 7.7%
Ice Racing 3.7%
Other 2%
None 1.8%
Did you purchase NBC Sports Gold package for SX/MX viewing?                      
Yes 46%
No 54%
What types of motorcycle racing have you attended in the last 12 months?                          
AMA Supercross 66.9%
AMA Motocross 62.3%
Local Series Races 26.9%
Monster Energy Cup 9.9%
Motocross of Nations 7%
GNCC 6.9%
Flat Track  5.6%
Loretta Lynn MX 5%
Red Bull Straight Rhythm 3.4%
EnduroCross 3%
ATV Motocross 2.1%
MotoGP 2%
AMA Superbike/MotoAmerica 2%
FIM Wolrd Motocross 1.6%
Lucas Oil Off Road Truck Racing 1.6%
X Games 1.5%
Ice Racing 1.4%
Baja 1000 1.3%
World Superbike  0.8%
Mint 400 0.7%
Supermoto 0.6%
Dew Tour 0.0%
Bercy Paris Supercross 0.0%
Other 6.4%
None 10.4%