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2018 Racer X Reader Survey

Demographic Profile

Gender: 
Male 97.50%
Female 2.50%
Age: 
8-12 0.16%
13-17 2.02%
18-20 2.18%
21-24 5.41%
25-34 23.65%
35-44 19.37%
45-54 27.44%
55-59 12.23%
60+ 7.55%
Marital status: 
Married 64.97%
Single 35.03%
Education: 
Currently in grades 1-8 0.20%
Currently in grades 9-12 2.74%
Currently in college 3.67%
Currently in post-graduate school 0.73%
Completed some high school 0.97%
Completed high school 16.83%
Completed trade school 12.39%
Completed some college 24.74%
Completed college 28.93%
Completed post-grad 5.65%
GED 1.65%
Other 1.49%
Employment: 
Full-time 85.35%
Part-time 5.89%
Unemployed 2.91%
Retired 5.85%
State:   
Alabama 0.52%
Alaska 0.16%
Arizona 3.11%
Arkansas 0.65%
California 15.78%
Colorado 3.23%
Connecticut 1.05%
Delaware 0.08%
Florida 3.87%
Georgia 1.82%
Hawaii 0.16%
Idaho 1.86%
Illinois 2.91%
Indiana 2.02%
Iowa 1.17%
Kansas 0.48%
Kentucky 0.69%
Louisiana 0.77%
Maine 0.16%
Maryland 0.65%
Massachusetts 1.01%
Michigan 3.83%
Minnesota 2.46%
Mississippi 0.44%
Missouri 1.37%
Montana 0.65%
Nebraska 0.52%
Nevada 1.29%
New Hampshire 0.48%
New Jersey 1.74%
New Mexico 0.44%
New York 3.75%
North Carolina 2.02%
North Dakota 0.40%
Ohio 3.31%
Oklahoma 0.89%
Oregon 2.74%
Pennsylvania 4.48%
Rhode Island 0.32%
South Carolina 0.89%
South Dakota 0.32%
Tennessee 1.49%
Texas 3.87%
Utah 2.91%
Vermont 0.44%
Virginia 1.29%
Washington 3.67%
Washington, D.C. 0.00%
West Virginia 0.77%
Wisconsin 1.74%
Wyoming 0.32%
Other 6.78%
None 2.22%
Country: 
United States of America 90.56%
Canada 4.76%
Australia/New Zealand 1.98%
Europe 1.68%
All Others 1.02%
Annual household income: 
Under $15K 2.06%
$15-24K 3.31%
$25-39K 8.51%
$40-74K 24.09%
$75-99K 20.38%
$100-149K 23.45%
$150K+ 18.20%
How many children live in your household? 
1 21.03%
2 21.75%
3 8.07%
4 2.10%
5 0.61%
More than 5 0.24%
None 46.21%

Powersport Vehicle Ownership

Do you own a motorcycle? 
Yes 93.59%
No 6.41%
What brands of motorcycles do you own or are in your household?
Alta 0.04%
Aprilia 0.20%
ATK 0.06%
Beta 0.72%
BMW 0.98%
Buell 0.25%
Can-Am 0.45%
Cobra 0.35%
Ducati 0.51%
GasGas 0.47%
Harley-Davidson 4.64%
Honda 23.09%
Husaberg 0.22%
Husqvarna 4.32%
Indian 0.25%
Kawasaki 12.74%
KTM 13.66%
Suzuki 9.31%
TM 0.12%
Triumph 0.98%
Yamaha 20.78%
Zero 0.00%
Other 3.09%
I don't own a motorcycle 2.78%
What types of powersports vehicles do you own or are in your household?
2-Stroke MX 18.38%
4-Stroke MX 22.81%
ATV 6.73%
Cruiser 3.79%
Dual Sport/Adventure 4.81%
Electric 0.47%
Enduro 6.20%
Go-Kart 1.00%
Pee-Wee 3.10%
Personal Watercraft 2.13%
Pit Bike/Trail Bike 8.53%
Scooter 1.46%
Side-by-Side (UTV) 2.91%
Snowmobile 2.61%
Snowbike 0.32%
Sport Bike 3.72%
Tourer 1.61%
Trials Bike 1.25%
Vintage MX Bike 5.27%
Other 1.15%
I don't own a powersports vehicle 1.73%
What types of powersports vehicles do you plan to purchase in the next 12 months?
2-Stroke MX 17.02%
4-Stroke MX 22.97%
ATV 2.33%
Cruiser 1.20%
Dual Sport/Adventure 5.86%
Electric 0.89%
Enduro 5.21%
Go-Kart 0.43%
Pee-Wee 2.27%
Personal Watercraft 1.10%
Pit Bike/Trail Bike 3.65%
Scooter 0.34%
Side-by-Side (UTV) 4.48%
Snowbike 0.64%
Snowmobile 1.53%
Sport Bike 1.47%
Tourer 0.67%
Trials Bike 1.23%
Vintage MX Bike 3.83%
Other 0.61%
I don't plan to purchase a powersports vehicle 22.26%

Riding Habits

How often do you ride off-road per month? 
Less than once 12.38%
1-3 times 40.97%
4-7 times 26.61%
8-12 times 9.31%
13-19 times 2.54%
20+ times 2.82%
Never 5.36%
How often do you ride on-road per month? 
1-3 times 22.30%
4-7 times 7.58%
8-12 times 5.12%
13-19 times 3.10%
20+ times 4.19%
Never 57.70%
Do you compete in organized racing? 
Yes 60.56%
No 39.44%
What types of organized racing do you compete in?
Arenacross 4.56%
ATV MX 0.57%
ATV Off-Road 0.67%
Bike Cross Country 3.07%
Desert 3.35%
Enduro 7.34%
EnduroCross 0.95%
Flat Track 1.11%
GNCC 3.43%
Hare Scrambles 12.24%
Motocross 29.63%
Observed Trials 1.52%
Road Racing 0.36%
Supercross 2.04%
UTV 0.28%
Vintage/Historic 3.99%
Other 0.75%
I don't compete in organized racing 24.14%
Do you participate in off-road recreational riding? 
Yes 89.92%
No 10.08%
What types of off-road recreational riding do you participate in?
ATV 4.48%
Casual 11.20%
Desert 7.68%
Dual Sport/Adventure 5.90%
Motocross 21.74%
MX Practice Laps 20.00%
Trail 21.59%
UTV 2.62%
Other 1.50%
I don't participate in recreational riding 3.29%
How many members of your household ride and/or race? 
1 41.09%
2 28.39%
3 12.94%
4 5.93%
5+ 2.02%
None 9.64%

Apparel

How do you find out what's new in motorcycle apparel?
Catalogs 7.04%
Dealership Displays 6.10%
Friends 6.53%
Magazine Ads 13.34%
Magazine Product Reviews/Features 11.07%
Online Ads 13.16%
Online Product Reviews/Features 14.33%
Pro Racers at the Track or on TV 7.76%
Radio Ads 0.84%
Search Engines 5.65%
Social Media 11.22%
Television Ads 1.61%
Other 0.98%
I don't purchase motorcycle apparel 0.39%
What riding gear do you plan to purchase in the next 12 months?
Body Armor 2.41%
Boots 9.85%
Chest Protector 4.82%
Compression Undergarments 2.66%
Cooling Vest 0.25%
Elbow Guards 0.86%
Enduro Jacket 1.30%
Gloves 11.45%
Goggles 10.98%
Helmet 11.24%
Hydration Pack 1.58%
Jersey 11.13%
Kidney Belt 0.94%
Knee Brace 4.77%
Neck Protector 2.28%
Pants 11.80%
Socks 6.85%
Wrist Brace 0.88%
Other 0.50%
I don't plan to purchase any apparel items 3.44%
What brands of helmets do you own?
6D 3.58%
AFX 0.72%
AGV 1.02%
Airoh 0.92%
Alpinestars 0.72%
Answer 1.60%
Arai 5.61%
AXO 0.51%
Bell 16.05%
EVS 1.05%
Fasthouse 0.32%
Fly 9.29%
Fox 12.56%
GMax 0.60%
HJC 6.42%
JT Racing 0.51%
Just1 0.70%
Kali 0.24%
KBC 0.68%
Klim 0.41%
Leatt 0.77%
LS2 0.51%
M2R 0.64%
Moose 0.24%
MSR 1.66%
O’Neal 2.39%
Scorpion 1.21%
Seven 0.24%
Shift 0.90%
Shoei 9.81%
Suomy 0.66%
THH 0.13%
Thor 3.30%
Troy Lee Designs 9.46%
UFO 0.06%
Z1R 0.32%
Zox 0.06%
Other 3.30%
I don't own a helmet 0.83%
What brands of boots do you own?
Acerbis 0.26%
Alpinestars 38.65%
Answer 0.89%
ARC 0.17%
AXO 1.58%
Fly 4.07%
Forma 1.06%
Fox 16.04%
Gaerne 15.98%
Moose 0.34%
MSR 1.18%
O'Neal 2.58%
Ocelot 0.06%
Shift 0.17%
Shot 0.03%
Sidi 8.64%
TCX 1.55%
THOR 2.47%
Other 1.12%
I don't own boots 3.16%
What brands of riding pants do you own?
Acerbis 0.51%
Alias 3.12%
Alpinestars 1.53%
Answer 6.66%
ARC 0.15%
AXO 1.52%
Azonic 0.02%
Fasthouse 1.76%
Fly 12.94%
Fox 18.09%
FXR 1.20%
JT Racing 1.83%
Klim 2.24%
Moose 3.14%
MSR 5.33%
O’Neal 5.27%
Ocelot 0.02%
Reign 0.00%
Seven 1.57%
Shift 7.30%
Shot 0.45%
THOR 10.48%
Troy Lee Designs 10.27%
Wulfsport 0.06%
Xtreme 0.13%
Other 2.30%
I don't own riding pants 2.11%
What brands of gloves do you own?
100% 7.43%
Alias 2.47%
Alpinestars 2.96%
Answer 5.36%
AXO 0.97%
Azonic 0.00%
Deft 1.43%
EVS 0.56%
Fasthouse 1.45%
Five 0.11%
Fly 11.68%
Fox 18.70%
FXR 0.81%
JT Racing 1.54%
Klim 1.69%
Leatt 0.35%
Mechanix Wear 2.81%
Moose 2.31%
MSR 4.50%
Novik 1.13%
O'Neal 3.67%
Oakley 0.64%
Reign 0.00%
Seven 1.38%
Shift 5.12%
Shot 0.35%
THOR 7.43%
Troy Lee Designs 9.26%
Other 2.70%
I don't own gloves 1.18%
What brands of goggles do you own?
100% 22.94%
Answer 0.58%
Ariete 0.11%
Blur 0.49%
Dragon 3.27%
EKS 4.65%
Fly 2.27%
Fox 6.39%
Moose 0.22%
Oakley 18.34%
Pro Grip 0.80%
Scott 19.94%
Smith 5.96%
Spy 7.30%
THOR 1.94%
Utopia 0.65%
VonZipper 0.96%
Other 1.34%
I don't own goggles 1.87%
What brands of chest protector/body armor do you own?
Acerbis 1.96%
Alpinestars 5.82%
Answer 1.60%
Atlas 2.09%
AXO 1.37%
EVS 6.31%
Fly 4.58%
Forcefield 0.00%
Fox 20.08%
HRP 2.62%
Leatt 9.22%
Moose 1.37%
MSR 2.03%
O'Neal 1.60%
Polisport 0.07%
Pro Grip 0.03%
Shift 0.72%
THOR 10.27%
Troy Lee Designs 5.66%
UFO 0.20%
Other 3.63%
I don't own a chest protector 18.77%
What brand of neck brace do you own?
Alpinestars 4.46%
Atlas 8.61%
EVS 4.77%
Leatt 24.72%
Moveo 0.08%
Other 0.93%
I don't own a neck brace 56.42%
What brand of knee braces do you own?
Alpinestars 2.69%
Asterisk 10.88%
Cti/Ossur 7.19%
EVS 12.77%
Leatt 4.23%
Mobius 5.65%
POD 5.00%
Troy Lee Designs 2.38%
Other 7.92%
I don't own knee braces 41.27%
Which of the following sunglass brands do you wear?
100% 4.26%
Arnette 1.77%
Dragon 2.02%
Fox 2.56%
Maui Jim 3.28%
Oakley 33.93%
Pit Viper 0.57%
Ray Ban 8.18%
Scott 1.67%
Smith 4.07%
Spy 9.56%
VonZipper 2.15%
Other 17.36%
I don't own sunglasses 8.62%
What brand of helmet/sports/POV camera do you own?
Action Shot 0.35%
Contour 1.49%
Drift 0.16%
Epic Action Cam 0.16%
Garmin 1.02%
GoPro 50.53%
iON 0.35%
Isaw 0.04%
JVC Adixxion 0.20%
Liquid Image 0.35%
Motocam 0.08%
Oregon Scientific 0.04%
Panasonic 0.08%
Replay XD 0.20%
Samsung 0.39%
Sony 0.71%
Tachyon 0.00%
V.I.O. 0.04%
Waspcam 0.39%
I don't own a helmet/sports/POV camera 43.43%
Do you plan to purchase a helmet/sports/POV camera in the next 12 months?
Yes 14.96%
No 51.57%
I don’t know 33.47%

Hard Parts

What method do you use most often to purchase your Stock/OEM parts? 
Local Powersports Shop 39.68%
Mail Order/Online 56.33%
Other 0.60%
I don't purchase Stock/OEM parts 3.39%
What method do you use most often to purchase your aftermarket accessories? 
Local Powersports Shop 25.59%
Mail Order/Online 69.88%
Other 1.85%
I don't purchase stock/OEM accessories 2.67%
Which online stores have you purchased from in 2018?
24MX 0.37%
Amazon 13.06%
Bike Bandit 3.21%
Blackfoot 0.19%
Bob's Cycle 2.38%
BTO 9.06%
Chaparral 3.93%
Cycle Gear 2.47%
Dennis Kirk 2.81%
eBay 9.84%
Iron Pony 0.51%
J&P Cycles 0.70%
Motocross Giant 1.07%
Motosport 16.49%
MXStore 0.79%
Pit Posse 0.68%
Powersports Place 0.15%
Revzilla 2.72%
Ride365.com 0.76%
Rocky Mountain ATV/MC 22.45%
Other 3.27%
I did not purchase online 3.09%
How often do you visit a retail powersports shop in person?
Weekly 11.85%
Twice a month 14.96%
Once a month 19.80%
Less than once a month 46.81%
Never 6.57%
What aftermarket accessories do you plan to purchase in the next 12 months?
Air Filter 6.81%
Bike Mat 0.64%
Bike Stand 1.48%
Brake Pads 4.63%
Brake Pedal 0.55%
Brake Rotor 1.23%
Cables 1.68%
Chain 5.52%
Chain Guide/Rollers 2.26%
Cleaning Products 4.94%
Clutch Performance Mods 1.52%
Engine Performance Mods 1.38%
Exhaust Pipe 2.74%
Footpegs 1.67%
Gear Bag 1.33%
Graphics/Numbers 4.65%
Grips 5.50%
Hand Tools 2.46%
Handguards 1.54%
Handlebar Controls 1.86%
Handlebars 2.30%
Lubricants 7.00%
Oil Filter 4.96%
Plastics 3.45%
Power Washer 0.54%
Seat Cover 2.30%
Shift Lever 1.06%
Silencer/Muffler 1.81%
Skidplate 1.34%
Sprockets 4.89%
Suspension Mods/Components 2.81%
Tires 7.32%
Toolbox 1.27%
Triple Clamps 0.45%
Wheels/Spokes/Hubs 1.58%
Other 0.88%
I do not plan to purchase any aftermarket accessories 1.64%
What brand of graphics are on your current bike(s)?
180 Decals 1.53%
Armored Graphix 0.27%
Black Heart MX 0.27%
D'Cor 1.66%
DeCal Works 14.57%
Factory Backing 1.77%
Factory Effex 10.83%
Flu Designs 1.19%
Fusion Graphix 1.63%
Impulse GraphX 0.03%
Motocal 0.92%
MotoPro Graphics 0.98%
N-Style 4.72%
Red Label Motographix 0.31%
SK Designs 0.71%
Stellar MX 0.07%
Throttle Jockey 2.78%
Other 19.83%
Stock/OEM graphics 25.47%
I don't have graphics on my current bike 4.69%
I don't own a dirt bike 5.77%
What brand of hubs do you use?
DNA 0.99%
Dubya USA 3.45%
Haan 0.66%
Kite 0.92%
Krieg 0.00%
Pro Wheel 1.28%
RK Excel 3.89%
Stock/OEM 63.21%
Talon 4.18%
TCR 0.48%
Tusk 4.88%
Warp 9 2.24%
Other 6.75%
I don't own a dirt bike 7.08%
What brand of plastics do you use?
Acerbis 26.53%
Cycra 10.46%
DC Plastics 0.95%
KTM PowerParts 2.68%
MEC 0.03%
MX Plastic/DeCal Works 1.64%
Polisport 7.81%
RTech 0.75%
Stock/OEM 35.98%
UFO 6.08%
Other 1.73%
I don't own a dirt bike 5.36%
What brand of levers/controls do you use?
Arc 8.12%
ASV 15.62%
Flo 0.44%
Magura 2.86%
MSR 2.86%
Next Components 0.34%
Pro Taper 5.91%
Renthal 3.58%
Stock/OEM 39.78%
Tag 0.44%
Works Connection 6.82%
Zeta 0.93%
Other 6.69%
I don't own a dirt bike 5.60%
What brand of rims do you use? 
Alpina 0.13%
D.I.D. 11.50%
DNA 0.67%
Dubya USA 1.35%
Excel 21.36%
Moose 0.48%
Pro Wheel 1.64%
Rad 0.10%
Stock/OEM 46.64%
Sun 0.45%
Talon 0.48%
Tusk 4.50%
Warp 9 2.44%
Other 2.18%
I don't own a dirt bike 6.07%
What brand of exhaust pipe do you use?
AC Racing 0.03%
Akrapovic 1.93%
Arrow 0.12%
Big Gun 0.69%
Bill's Pipes 2.08%
Bud Racing 0.30%
DG 1.03%
Dubach-Dr.D 1.45%
FMF 33.95%
Leo Vince 0.36%
Pro Circuit 15.39%
R&D 0.06%
Rocket Exhaust 0.21%
Scalvini 0.36%
Stock/OEM 24.56%
Thumper Racing 0.06%
Yoshimura 7.85%
Other 4.16%
I don't own a dirt bike 5.40%

Tires and Wheels

What brands of tires do you ride with regularly?
Artrax 1.16%
Avon 0.08%
Bridgestone 10.34%
Continental 0.66%
CST 0.34%
Dunlop 41.92%
Duro 0.16%
Full Bore 0.13%
Gibson 0.08%
Golden Tyres 1.06%
IRC 0.93%
Kenda 4.55%
Maxxis 7.54%
Metzeler 2.14%
Mitas 0.26%
MotoZ 0.74%
Michelin 13.12%
Pirelli 6.45%
Sedona 0.93%
Shinko 1.30%
Vee Rubber 0.53%
Other 1.35%
I don't own a dirt bike 4.23%
What brake pad brand do you use?
Braking 7.63%
Brembo 5.82%
DP 2.71%
Driven 0.47%
EBC 24.48%
Ferodo 0.44%
Galfer 5.48%
Goldfren 0.19%
Magnum 0.34%
Moose 0.69%
Moto-Master 0.87%
MSR 0.40%
Renthal 1.59%
SBS 0.56%
Stock/OEM 35.97%
Tusk 4.67%
Other 2.40%
I don't own a dirt bike 5.29%
What brake rotor brand do you use?
Braking 9.62%
Brembo 4.89%
Driven 0.31%
EBC 5.81%
Ferodo 0.27%
Galfer 7.48%
Magnum 0.24%
Moose 0.71%
Moto-Master 1.70%
Moto Stuff 0.88%
MSR 0.27%
Stock/OEM 54.13%
Tusk 4.76%
Other 2.31%
I don't use a brake rotor 0.75%
I don't own a dirt bike 5.88%
What brand of handlebars do you use?
909 0.21%
Answer 1.31%
Applied Racing 0.03%
Fasst 1.79%
Longhorn 0.06%
Mika 4.04%
Moose 0.40%
Neken 1.61%
ODI 1.12%
O'Neal 0.12%
Pro Taper 28.41%
Renthal 35.55%
Stock/OEM 15.80%
Sunline 0.15%
Tag 1.49%
Turner 0.03%
Tusk 0.67%
Vortex 0.33%
Other 1.67%
I don't own a dirt bike 5.20%
What brand of triple clamps do you use?
Applied  3.56%
Moose 0.15%
Neken 1.39%
Pro Circuit 1.94%
Pro Taper 4.07%
RG3 1.80%
Ride Engineering 1.94%
Stock/OEM 70.37%
TAG 0.81%
Works Connection 1.17%
Xtrig 2.13%
Other 4.00%
I don't own a dirt bike 6.67%
What brand of chain do you use? 
AFAM 0.27%
DID 30.76%
EK 3.92%
JT 0.42%
KMC 0.39%
Primary Drive 4.85%
Pro Taper 4.97%
Regina 3.86%
Renthal 18.04%
RK 8.47%
Stock/OEM 12.75%
Sunstar 2.66%
Tsubaki 0.96%
Other 2.51%
I don't own a dirt bike 5.18%
What brand of chain guide do you use?
Acerbis 9.21%
GYTR 1.46%
Lightspeed 0.96%
Moose 0.82%
Next Components 0.18%
Polisport 1.81%
Primary Drive 1.10%
Stock/OEM 54.03%
TM Designworks 19.02%
Turner Performance 0.21%
UFO 0.85%
Other 3.91%
I don't own a dirt bike 6.43%
What brand of grips do you use?
909 0.48%
AME 0.39%
Avon 0.03%
EKS Brand 0.42%
Next Components 0.27%
O'Neal 0.51%
ODI/Emig Grips 19.49%
Oury 2.01%
Pro-Grip 4.34%
Pro Taper 18.98%
Renthal 24.70%
Scott 6.11%
Stock/OEM 11.38%
Tag 1.17%
Torc1 0.78%
Troy Lee Designs 0.96%
Other 3.02%
I don't own a dirt bike 4.97%
What brands of air filters do you use regularly?
DT-1 3.97%
HiFlo 1.70%
K&N 5.72%
Maxima/ProFilter 3.78%
Moose 1.26%
No Toil 11.88%
PC Racing 0.44%
Stock/OEM 14.13%
Twin-Air 40.05%
Uni Filter 10.73%
Other 1.94%
I don't own a dirt bike 4.41%
What brands of oil filters do you use regularly?
Bikemaster 0.82%
EMGO 1.28%
Fram 2.50%
HiFlo 11.33%
K&N 14.62%
Maxima 4.50%
Moose 1.12%
MSR 0.46%
Parts Unlimited 1.08%
PC Racing 0.92%
Stock/OEM 41.13%
Vesrah 0.23%
Yamalube 4.27%
Other 10.05%
I don't own a dirt bike 5.68%

Lubricants

What brands of lubricants do you use regularly in your 4-stroke engine or 2-stroke crankcase?
Amsoil 8.15%
Bel-Ray 11.13%
Castrol 3.54%
Honda-/HP-2 8.69%
Kal-Gard 0.21%
Kawasaki 1.78%
Klotz 1.22%
Liqui Moly 0.16%
Lucas Oil 5.44%
Maxima 18.02%
Mobil 1 2.09%
Motorex 8.39%
Motul 5.18%
Pennzoil 0.66%
PJ1 0.80%
Quaker State 0.21%
Redline 0.89%
Repsol  0.14%
Silkolene 1.50%
Spectro 2.51%
Suzuki/Ecstar 0.52%
TiLube 0.19%
Torco 0.35%
Valvoline 1.50%
Yamalube 9.14%
Other 4.48%
I don’t own a 2-stroke or 4-stroke 3.14%
What brands of premix oil do you use regularly in your 2-stroke engine?
Amsoil 8.39%
Bel-Ray 6.32%
Blendzall 0.44%
Castrol 2.23%
Honda-/HP-2 3.48%
Kal-Gard 0.00%
Kawasaki 0.51%
Klotz 3.75%
Liqui Moly 0.10%
Lucas Oil 2.64%
Maxima 17.08%
Motorex 5.75%
Motul 4.33%
Pennzoil 0.30%
PJ1 0.20%
Quaker State 0.10%
Redline 1.18%
Repsol 0.10%
Royal Purple 0.10%
Silkolene 0.74%
Spectro 3.18%
Suzuki/Ecstar 0.10%
Torco 0.41%
Valvoline 0.44%
Yamalube 7.58%
Other 2.57%
I don't own a 2-stroke 27.97%
Which brand of engine coolant do you?
Bel-Ray 5.75%
Engine Ice 34.85%
Evans 4.79%
Liquid Performance 1.70%
Maxima 9.92%
Motul 3.21%
Myler’s 0.04%
Pro Honda 7.19%
Red Line 1.40%
Spectro 1.11%
Twin-Air IceFlow 1.81%
Other 20.61%
I don't use engine coolant 7.63%
What brands of chain lubricant do you use regularly?
Amsoil 3.06%
Bel-Ray 16.85%
Honda-/HP-2 3.56%
Kal-Gard 0.59%
Kawasaki 0.56%
Klotz 0.82%
Lucas Oil 3.00%
Maxima 29.49%
Moose 0.24%
Motorex 6.44%
Motul 3.65%
PJ1 6.00%
Renthal 0.68%
Repsol 0.12%
Silkolene 2.97%
Spectro 1.44%
Suzuki/Ecstar 0.15%
TiLube 0.35%
Torco 0.12%
WD-40 8.29%
Yamalube 2.59%
Other 4.82%
I don't own a dirt bike 4.23%
What brand of sprocket do you use?
AFAM 0.80%
GYTR 1.14%
Holeshot 0.20%
JT 3.11%
Magnum 0.31%
Mika Metals 3.42%
Moose 1.06%
MSR 0.66%
P.B.I. 0.49%
PMP Sprockets 0.14%
Primary Drive 4.79%
Pro Taper 7.05%
Renthal 29.74%
Sprocket Specialists 1.00%
Stock/OEM 17.07%
Sunstar 9.56%
Supersprox 4.45%
Tag 1.77%
Talon 1.20%
Turner 0.17%
Vortex 3.51%
Other 3.42%
I don't own a dirt bike 4.94%

Lifestyle

How do you haul your bike to the track? 
Box/Sprinter Van 6.55%
Hitch Rack 6.27%
Motor Home/Fun Mover 2.38%
SUV 1.49%
Toy Hauler/Camper 6.24%
Trailer Behind Truck/Car 25.52%
Truck 46.02%
Other 0.88%
I don’t haul a bike 4.64%
Which of the following hobbies and activities do you participate in?
ATV Riding 3.27%
Baseball/Softball 1.52%
Basketball 1.35%
BMX 2.45%
Boating 4.00%
Camping 7.42%
Crossfit 1.16%
Fishing 5.61%
Fitness 5.66%
Football 1.03%
Golf 4.09%
Hiking 5.35%
Hockey 1.01%
Hunting 3.66%
Karting 1.13%
Mountain Biking 8.94%
Personal Watercraft 1.78%
Photography 1.78%
Pump Bike 0.58%
Road Bicycling 3.31%
Rowing 0.70%
Running 2.90%
RC Cars 2.27%
Skateboarding 1.21%
Snow Skiing 2.42%
Snowboarding 3.23%
Snowmobiling 2.25%
Street Motorcycling 4.80%
Surfing 1.25%
Swimming 2.40%
Tennis 0.60%
Video Gaming 3.15%
Wakeboarding 1.77%
Waterskiing 1.21%
Weightlifting 3.85%
Other 0.90%

Media habits

Do you read the print edition of Racer X Illustrated?
Yes 65.28%
No 34.72%
If yes, where do you get your copy?
I buy individual issues 28.02%
I subscribe 30.56%
I get from a friend/family member 7.06%
I get from my local shop for free 3.43%
I get it at the races/events 4.64%
I don't read Racer X 26.29%
If you subscribe, how did you get your subscription?
Over the phone 0.77%
Online 21.25%
A mail-in card from an issue of Racer X 7.50%
At an event/race 10.52%
I don't subscribe 59.96%
If no, why not?
Too expensive 8.37%
I don't like the content 0.44%
I don't read print magazines 7.16%
Takes too long to receive 3.60%
I don't know how to subscribe 2.94%
Content no longer relevant to me 1.14%
I read another publication instead 3.08%
I read the content on the web 42.66%
I do subscribe 30.62%
Have you subscribed to any print magazine in the last 3 years?
Yes 55.56%
No 44.44%
If yes, which of these helped influence your decision to subscribe?
Free item 19.07%
Discount 24.49%
Sweepstakes 3.67%
Subscriber-exclusive online content 8.92%
I did not subscribe to a print magazine in that time 33.24%
Other 10.60%